When I was in university I had to give a 5min presentation to my peers and the faculty. This 5min presentation was a minuscule part of the final grade but cost me many, many sleepless nights. We students were given many lectures on presentation technique, how to structure an effective presentation and (this is in the days before Powerpoint) how to use overhead projectors and acetates. I practiced that presentation so much that nearly 20 years later I think Corina can still recite most of it. During the presentation I was a bumbling, stuttering, stammering mess and the content was annihilated by the faculty…
Right now I consider myself a professional pubic speaker in addition to my skills with body coaching, massage and taping. I know that I can hold the attention of a group of people I barely know and enthuse them on subjects that they previously thought boring and mundane. I have lectured in front of many hostile audiences and converted most of them, I have made them laugh and I have challenged and changed many long held beliefs. I have been asked to do an hour lecture on a specific topic with only a few minutes notice and totally wowed the audience.
So what changed me from the stuttering, stammering idiot reading from his notes to an award winning lecturer and presenter?
The quote from Sun Tzu’s Art of War that summarizes my approach is this “It is said that if you know your enemies and know yourself, you will not be imperiled in a hundred battles; if you do not know your enemies but do know yourself, you will win one and lose one; if you do not know your enemies nor yourself, you will be imperiled in every single battle.”
I tell a lot of jokes. During my presentations, I use funny pictures in my Powerpoint presentations and make jokes about my height and receding hairline. I know that if I can make my audience laugh they will be more relaxed. I know this because the body cannot produce stress hormones while you are laughing. Some audiences think that I just like telling jokes, this is true, but there is also a very deliberate tactic involved here. Often my jokes are planned and scripted sometimes off the cuff, I know that I can deliver a line and I know that is a learned skill. I have written presentations for other people and the jokes often fall flat, but when I deliver the line it brings the house down. I pride myself on being fun and informative.
I know my subject. I lecture and present on subjects that I find interesting and that I am passionate about. I try to know far too much about the subject I am talking about, I deliberately over-prepare. There is no such think as overkill is my motto when I am preparing a presentation. I have an extensive library, I use the internet and I have over 10 years of experience and learning in the field of exercise, bodywork and taping to draw upon. Experience is a wonderful thing and I have learned from many years of lecturing that I operate best when I am over-prepared.
I made mistakes and learned from them. When I look back at some of the public speaking and lectures that I have given I cringe… I can think of a few people who I owe a debt of gratitude to for believing in me and allowing me to grow and develop as a presenter, in particular Mr Todd my Judo Sensei who first taught me how to teach when I was only 14 years old and Maggie Brooks-Carter of The Scottish Massage School who believed that a short cocky fitness guy could teach her courses! Sure I made mistakes, tons of them, but I like to think that through reflective practice I have learned from what I did wrong and what I did right. I spoke to my students and asked their opinion and took criticism without taking it too personally, it still hurts a little though and that is part of how we grow. I continue to make mistakes and learn from them.
I don’t read my notes. My notes during a presentation are on the screen if I am using Powerpoint. Like most people I am a visual learner and as anyone who has attended one of my lectures will attest I use a lot of pictures, cartoons and photographs during my presentations. I know that I am slightly dyslexic and that if I have to read a script word for word I am in trouble. If I cannot have Powerpoint during my lecture/presentation then I will have a single sheet of paper with some pictures on it to remind me of the next topic, weird but effective.
I learn from every source I can and I never stop learning. Yes I have read the books on public speaking, why would I not learn from experts in that field. I have listened to audiobooks, podcasts, webinars, you name it… I didn’t get good by accident. I went through a period when I was very formulaic about the way that I did my presentations but I have now developed my own style. Every time I listen to or see another public speaker I learn, I watch how the audience responds to their style, their tone, their dress, I learn from it all. I have attended courses and lectures across the globe I have seen presenters hold an audience in the palm of their hand just standing on a stage and talking passionately and I have seen acclaimed speakers fall flat while using some of the most elaborate presentations I have ever seen, I learned from it all.
I prepare. Simple right? I think I spend 5-6 hours in preparation for every hour I present. Counter-intuitively I can spend longer on a shorter presentation when I want to get a specific message across. For a recent 8 min presentation I spent at least 6 hours perfecting what I was going to say, this is without using Powerpoint. If I was going to use Powerpoint then the time consumed would have more than doubled. I thought about my audience, how to make them accepting of my message and how best to deliver my key points.
I practice. Yep, sometimes I practice aloud, sometimes in my head, the less I know about the audience or the subject the more I practice. I will practice delivering my key jokes, and my back-up jokes. I practice answering the questions I expect the audience to ask, the questions I have deliberately orientated the presentation towards. I practice dealing with conflicting points of view and I practice dealing with interruptions such as mobile phones and IT failures. I go through many “what if?” scenarios in my mind and prepare for positive and negative possibilities.
I pay attention to detail. I had a lecturer at university who instead of using a traditional pointer used a Swiss Army knife to point to things on a slide, I don’t remember what he lectured about but I remember the knife… I know that I have my foibles when I lecture, but I am always smart and I will always be consistent. I try to minimize distractions, I think about my background and I empty my pockets and my hands as much as possible when I lecture. I will deliberately use British or Scottish words in my presentation because I know that these wee turns of phrase will be noticed and commented upon.
I know what works for me. After many years of lecturing and presenting professionally I know what works best for me. Some of this may seem weird and a little OCD but I am self-aware and my method is as unique as I am. I perform best when I have Corina as my assistant, she removes any worries I have about nutrition and she can deal with any administration that needs to be addressed. I am best when I use Powerpoint, I can use visual jokes and explain complicated or abstract ideas using visual aids. I like to arrive early, very early, I would rather be 2 hours early than 2 mins early. On the way to the lecture or presentation I like to relax by listening to Motley Crue, particularly ‘On with the Show”...I like to settle my nerves by being alone for 5-10 mins before the presentation and I like to practice laughing before I go on stage… I am unique, I know my own quirks and I know what works best for me and for my audience!
I am confident. By nature I am an introvert, I am happiest in the company of just a few close friends, I am uncomfortable in many social situations and I am a completely different person when I go on stage. I liken it to having an alter-ego, I joke that when I lecture that I channel my inner Gene Simmons (I actually channel his on-stage persona the Demon). If you don’t believe in yourself or what you are saying then why should anyone else? Yes, there is a fine line between confidence and arrogance and I believe that it is knowledge that is the main differentiator. I am knowledgeable, I am self-aware and I am a great public speaker.
Those are my own tips and how I managed the transition from stuttering idiot to confident public speaker. Not all of my tips are suitable for everyone, the Motley Crue thing in particular… I would encourage everyone who is worried about public speaking to start small and enjoy the process.
If you struggle with public speaking and would like some advice on how to improve your skill set please don’t hesitate to contact me.
Alan
I am Alan Lunn I am a Body Coach and I am co-owner of The Wolf Studio in Solana Beach, CA. If you know an organization or group that would like a dynamic presenter to deliver a fun and informative presentation on a health and wellness subject please see the contact information below.
Alan and Corina Lunn are available to teach on a wide range of fitness and bodywork subjects running workshops that have both theoretical and practical components. If you run an educational establishment anywhere in the USA and would like to have a guest speaker please contact The Wolf Studio for details on how to book Alan and Corina.